Marketing Plans
adlmedia
Marketing Plans for Logistics Companies
A simple, joined-up approach to keeping your business visible, informed, and professional — without adding to your workload.
We help logistics companies stay active in their market through consistent industry updates, social media activity, and regular customer communication. Everything works together — your website, social media, and newsletters — so your business stays visible without you having to create the content yourself.
Trusted by logistics companies across the UK to keep their marketing consistent and up to date.
adlmedia
Our Plans
Foundation
Stay Active.
Stay Visible.
For businesses that want to maintain a consistent presence without adding to your workload
Includes:
– 4 industry news articles per month
– Website publishing (news section + homepage integration)
– Monthly newsletter (built and sent via your platform)
– 2 social media posts per week (LinkedIn, Facebook, Twitter)
£375 per Month
+ VAT
What's Included
FOUNDATION MARKETING PLAN
- We source, research, and create four relevant industry or company-related news articles each month. These are published on your website and shared across your company social media pages, including LinkedIn, Facebook, and Twitter/X.
- We use these articles to create a professionally designed newsletter within your existing email marketing platform (we can help you set one up if required). The newsletter is then distributed to your nominated contacts, providing a professional and engaging update for customers and prospects.
- We create and design four professionally designed and unique promotional posts each month, based on your services, transport modes, or a theme of your choosing. These posts are shared across your company social media pages (LinkedIn, Facebook, and Twitter/X) twice per week throughout the month.
LinkedIn Specials
- We engage with every post we publish using our five LinkedIn accounts to help maximise visibility and reach.
- Optional: If you provide access to a personal LinkedIn account, we will also like and share each post from that account. In addition, we will use LinkedIn’s invitation feature to invite up to 250 of your contacts to follow your page each month.
Growth
Build consistent presence and stay front of mind.
For businesses that want to show up more regularly and communicate more consistently with their market.
Includes:
– 4 industry news articles per month
– Website publishing (news section + homepage integration)
– Monthly newsletter (built and sent via your platform)
– 3 social media posts per week (LinkedIn, Facebook, Twitter)
– 4 occasion day posts per month
⭐️ Most Popular – Ideal for most logistics businesses.
£465 per Month
+ VAT
What's Included
GROWTH MARKETING PLAN
- We source, research, and create four relevant industry or company-related news articles each month. These are published on your website and shared across your company social media pages, including LinkedIn, Facebook, and Twitter/X.
- We use these articles to create a professionally designed newsletter within your existing email marketing platform (we can help you set one up if required). The newsletter is then distributed to your nominated contacts, providing a professional and engaging update for customers and prospects.
- We create and design six professionally designed and unique promotional posts each month, based on your services, transport modes, or a theme of your choosing. These posts are shared across your company social media pages (LinkedIn, Facebook, and Twitter/X) twice per week throughout the month.
- Occasions. To balance the promotional plans with a softer, more social media related tone, we create four occasion day posts per month and share them on social media (LinkedIn, Facebook, and Twitter/X) on the relevant day. These include days like St Valentine’s Day, International Women’s Day, St Patrick’s Day, World Environment Day, Mother’s Day, Father’s Day, Easter, National Logistics Day, Independence Day (US), Diwali, World Ocean’ Day and Remembrance Day.
LinkedIn Specials
- We engage with every post we publish using our five LinkedIn accounts to help maximise visibility and reach.
- Optional: If you provide access to a personal LinkedIn account, we will also like and share each post from that account. In addition, we will use LinkedIn’s invitation feature to invite up to 250 of your contacts to follow your page each month.
Positioning
Stand out as a more established and credible operator.
For businesses that want to go beyond staying active — and start building a stronger presence in their market.
Includes: additional insight-led content to help position your business more strongly in your market.
– 6 industry news articles per month
– 1 Featured Insight Article per month
– Website publishing (news section + homepage integration)
– Monthly newsletter (built and sent via your platform)
– 3 social media posts per week (LinkedIn, Facebook, Twitter)
– 6 occasion day posts per month
£595 per Month
+ VAT
What's Included
POSITIONING MARKETING PLAN
- We source, research, and create six relevant industry or company-related news articles each month. These are published on your website and shared across your company social media pages, including LinkedIn, Facebook, and Twitter/X.
- Featured insights article. One of your articles becomes a featuired insight article, which could be something specifically about your company, or an opinion piece. Uniquely written and agreed with you before posted and shared.
- We use these articles to create a professionally designed newsletter within your existing email marketing platform (we can help you set one up if required). The newsletter is then distributed to your nominated contacts, providing a professional and engaging update for customers and prospects.
- We create and design six professionally designed and unique promotional posts each month, based on your services, transport modes, or a theme of your choosing. These posts are shared across your company social media pages (LinkedIn, Facebook, and Twitter/X) twice per week throughout the month.
- Occasions. To balance the promotional plans with a softer, more social media related tone, we create four occasion day posts per month, linked to your business, and share them on social media (LinkedIn, Facebook, and Twitter/X) on the relevant day. These include days like St Valentine’s Day, International Women’s Day, St Patrick’s Day, World Environment Day, Mother’s Day, Father’s Day, Easter, National Logistics Day, Independence Day (US), Diwali, World Ocean’ Day and Remembrance Day.
- Sports Occasions. In addition, to the occasions above, we include two sporting events per month such as The Superbowl, Cheltenham Festival, Wimbledon, The London Marathon, The FA Cup Final, The British Grand Prix and The Masters Golf.
LinkedIn Specials
- We engage with every post we publish using our five LinkedIn accounts to help maximise visibility and reach.
- Optional: If you provide access to a personal LinkedIn account, we will also like and share each post from that account. In addition, we will use LinkedIn’s invitation feature to invite up to 250 of your contacts to follow your page each month.
adlmedia
How It Works
A joined-up approach to staying visible. Most logistics companies struggle with disconnected marketing — this solves that issue.
Each part of your marketing supports the other:
- Articles keep your website current and relevant
- Social media shares that content consistently
- Your monthly newsletter brings everything together and goes out directly to your customers and prospects.
The result is a steady, professional presence — without needing to create everything yourself.
adlmedia
Social Media Only Plans
For businesses that want to maintain a social media presence without a full marketing plan.
Social
Foundation
For businesses that want to maintain a consistent presence without adding to your workload.
Plan includes:
– 2 social media posts per week (LinkedIn, Facebook, Twitter)
£135.00 per Month
+ VAT
What's Included
FOUNDATION SOCIAL MEDIA ONLY PLAN
- We create and design four professionally designed and unique promotional posts each month, based on your services, transport modes, or a theme of your choosing. These posts are shared across your company social media pages (LinkedIn, Facebook, and Twitter/X) twice per week throughout the month.
LinkedIn Specials
- We engage with every post we publish using our five LinkedIn accounts to help maximise visibility and reach.
- Optional: If you provide access to a personal LinkedIn account, we will also like and share each post from that account. In addition, we will use LinkedIn’s invitation feature to invite up to 250 of your contacts to follow your page each month.
Social
Growth
For businesses that want to show up more regularly and communicate more consistently with their market.
Plan includes:
– 3 social media posts per week (LinkedIn, Facebook, Twitter)
– 4 occasion day posts per month
£215.00 per Month
+ VAT
What's Included
GROWTH SOCIAL MEDIA ONLY PLAN
- We create and design six professionally designed and unique promotional posts each month, based on your services, transport modes, or a theme of your choosing. These posts are shared across your company social media pages (LinkedIn, Facebook, and Twitter/X) twice per week throughout the month.
- Occasions. To balance the promotional plans with a softer, more social media related tone, we create four occasion day posts per month and share them on social media (LinkedIn, Facebook, and Twitter/X) on the relevant day. These include days like St Valentine’s Day, International Women’s Day, St Patrick’s Day, World Environment Day, Mother’s Day, Father’s Day, Easter, National Logistics Day, Independence Day (US), Diwali, World Ocean’ Day and Remembrance Day.
LinkedIn Specials
- We engage with every post we publish using our five LinkedIn accounts to help maximise visibility and reach.
- Optional: If you provide access to a personal LinkedIn account, we will also like and share each post from that account. In addition, we will use LinkedIn’s invitation feature to invite up to 250 of your contacts to follow your page each month.
Social
Positioning
For businesses that want to go beyond staying active — and start building a stronger presence in their market.
Plan includes:
– 3 social media posts per week (LinkedIn, Facebook, Twitter)
– 6 occasion day posts per month
£245.00 per Month
+ VAT
What's Included
POSITIONING SOCIAL MEDIA ONLY PLAN
- We create and design six professionally designed and unique promotional posts each month, based on your services, transport modes, or a theme of your choosing. These posts are shared across your company social media pages (LinkedIn, Facebook, and Twitter/X) twice per week throughout the month.
- Occasions. To balance the promotional plans with a softer, more social media related tone, we create four occasion day posts per month, linked to your business, and share them on social media (LinkedIn, Facebook, and Twitter/X) on the relevant day. These include days like St Valentine’s Day, International Women’s Day, St Patrick’s Day, World Environment Day, Mother’s Day, Father’s Day, Easter, National Logistics Day, Independence Day (US), Diwali, World Ocean’ Day and Remembrance Day.
- Sports Occasions. In addition, to the occasions above, we include two sporting events per month such as The Superbowl, Cheltenham Festival, Wimbledon, The London Marathon, The FA Cup Final, The British Grand Prix and The Masters Golf.
LinkedIn Specials
- We engage with every post we publish using our five LinkedIn accounts to help maximise visibility and reach.
- Optional: If you provide access to a personal LinkedIn account, we will also like and share each post from that account. In addition, we will use LinkedIn’s invitation feature to invite up to 250 of your contacts to follow your page each month.
adlmedia
Additional Services
Email Signatures
Email signatures are one of the most underutilised marketing tools available. Your customers and prospects interact with your emails more frequently than almost any other form of communication.
We offer a monthly service that provides a professionally designed promotional email signature, refreshed and updated each month to keep your messaging current, engaging, and visually consistent with your brand.
Email Signature Plan Cost: £35 per month
Eshots
Professionally designed email campaigns for promotions, announcements, or important updates outside of your regular newsletter.
Eshot Costs: £65.00 per individual campaign, £95.00 per multiple product campaign.
Content Creation
We provide creative digital and print content designed to support day-to-day business communication, marketing and visibility.
ADL Media works with businesses to create professional branded content across both digital and print — helping maintain consistency across websites, marketing and customer-facing materials.
From presentations and e-brochures to graphics, rate cards, social media videos and promotional materials, we provide flexible creative support tailored to the needs of each business.
adlmedia
Not sure which plan is right for you?
Get in touch and we’ll recommend the best option based on your business.
