Articles & Newsletters
Creating articles and news on your webiste is often central to a good marketing platform and displays a an up-to-date and informative website. A balance of regular industry and company related news encorages regular visits to your site, contributes to your social media presence and improves your SEO rankings.
In a ‘joined up’ marketing strategy, your web articles would be shared to your social media and also be used to create a monthly customer newsletter. Both of these actions then drive traffic back to your site.
ADL can take care of this entire process for you, offering a number of fixed plans that help drive the content.
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Article & Newsletter Plans
We write a set number of monthly news articles on your website and share as posts on linkedin, twitter and facebook (posts are linked back to your website). Each article written is usuallly around 4-5 paragraphs.
We drive the content creation, through sending ideas of generic industry news, but you can also send us a few bullet points or a link to an internal or interesting piece of news, or a service, you want covered. A balance of your news and industry news, in our view, works best.
By taking the plans that include newsletters ensures a more joined up marketing straegy. We create the newsletters using the month’s articles, which are each shown as a title, image and the article’s first sentence, then a read more link drives the readers back to your site. This is created from within your preferered mailshot software, such as Contact Contact, Mailchimp and Campaign Monitor and can be sent by us or you.
The standalone newsletter plan is for creating a newsletter without creating website articles. We design and create a monthly newsletter in your preferred malshit software, which would usuallly incude 3-4 news summary articles of a couple of pararaphs.
For article plans: Every post will be liked by ‘our’ linkedin, twitter & facebook user accounts (2/3 likes for each platform) to help your exposure. Optionally, we will also like and share every post from one of your personal linkedin accounts and invite your connections to follow your company page once per month, the fastest way of growing followers.
6 Article & Newsletter Plan (Recommended)
- 6 news articles on website.
- Posted to linkedin, twitter & facebook.
- Includes monthly newsletter production.
£345 + VAT/Month
4 Article & Newsletter Plan
- 4 news articles on website.
- Posted to linkedin, twitter & facebook.
- Includes monthly newsletter production.
£265 + VAT/Month
6 Article (No Newsletter) Plan
- 6 news articles on website.
- Posted to linkedin, twitter & facebook.
- No monthly newsletter production.
£305 + VAT/Month
4 Article (No Newsletter) Plan
- 4 news articles on website.
- Posted to linkedin, twitter & facebook.
- No monthly newsletter production.
£225 + VAT/Month
Standalone Newsletter Plan
- No articles on website
- No social media share
- Includes a monthly newsletter production.
£149+ VAT/Month
Our Latest News & Articles below can be used as a demonstration.
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Social Media
Social Media Plans
Find out more about our plans for your social media content, which include adverts and ocassions posts.
Social Media Videos
We create short social (30-60 seconds) media videos using licenced stock content, usuallly costing between £80-£130.
Marketing Budget
Budget your monthly marketing costs using our budgeting tool by selectng your desired plans for social media, newletters and eshots.